Get Ahead by Being Yourself
I know how much of a difference it will make in your work and life.
Instead of being aggressive, you really can be helpful.
You can be forthright, honest, authentic, and -- yes, even nice -- and come out well ahead of where you’d be if you were using those old techniques.
You can really focus on discovering whether there’s a fit, and be far more successful than when you try to persuade or maneuver someone into buying something.
In other words, you can be yourself.
When you’re simply being real and not acting, you might feel a bit uncertain.
It’s like playing hockey -- when you suddenly stop being aggressive, there’s a sense of impending doom.
But when you step outside the game entirely, you’re not in any danger.
It’s like playing hockey -- when you suddenly stop being aggressive, there’s a sense of impending doom.
But when you step outside the game entirely, you’re not in any danger.
And prospects don’t feel any
danger, either.
They don’t have to be on the defensive.
They can be honest about whether they’re available to talk, or if they’re interested in your product.
They’ll feel okay talking at length with you if they’re pretty sure they’re not going to be sandbagged by sales techniques.
They’ll share their truth more readily, hear you out, and be clearer about where they stand, so you know whether there’s any real possibility for a client relationship.
They don’t have to be on the defensive.
They can be honest about whether they’re available to talk, or if they’re interested in your product.
They’ll feel okay talking at length with you if they’re pretty sure they’re not going to be sandbagged by sales techniques.
They’ll share their truth more readily, hear you out, and be clearer about where they stand, so you know whether there’s any real possibility for a client relationship.



