By
Ari Galper
Earlier
this year, I did something against my better judgment that I’ve promised myself
I’ll never do again.
As
you probably know, in January I held my famous “Sales Breakthrough” live
intensive seminar in Los Angeles
attended by a sold out crowd.
Whenever
I announce a high-impact training like this, we typically get calls into our
office from sales executives from large companies asking if they can send one
of their people to “check us out” to see if it’s a program they want to bring
in-house.
And
when they mean “check us out”, they mean coming for free, no charge, zero
investment.
Their
thinking goes like this: “Hey, we’re a big company and if you let us attend for
free, we shouldn’t have to pay anything – of course we can afford it – but a
promise to consider hiring you, is enough clout to let us in at no charge.”
